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‘Pay Discover Forward’ wins three awards

On May 19, at the PR and Communications industries night of nights, the Mumbrella Commscon Awards held at the Four Season Hotel in Sydney, Symbio Wildlife Park were recognised for the success of our ‘Pay Discover Forward’ Campaign when we were...

Kevin Fallon  profile image
by Kevin Fallon
‘Pay Discover Forward’ wins three awards
From L to R: The Symbio team – Matt Radnidge, managing director; Jess Harris, services manager; Nikki Szafranski, guest services supervisor – with Des Poeling-Oer of Sydney Children’s Hospitals Foundation. Photo supplied

On May 19, at the PR and Communications industries night of nights, the Mumbrella Commscon Awards held at the Four Season Hotel in Sydney, Symbio Wildlife Park were recognised for the success of our ‘Pay Discover Forward’ Campaign when we were awarded three wins and a highly commended in respective categories.

Coming up against giants of the industry, such as Snapchat, Singleton Olgilvy PR, Thinkerbell, Aussie Home Loans, Pizza Hut, Seek, Jetstar, Converse, Telstra, Destination NSW, and many more, Symbio took out the honours in:

* Best B2C (business to consumer) Campaign

* Best PR-led Brand Partnership Campaign

* Best Sustained COVID-19 Initiative

And came a very close runner-up, being awarded a highly commended in the Best Social Media or Digitally-led Campaign Category.

The Pay Discover Forward initiative has, to date, allocated more than $2.5 Million in entry tickets to children in need across NSW to visit Symbio Wildlife Park and allows members of the public to redeem their unused NSW Discover Vouchers and select one of five NSW-based Children’s Charities to be recipients of two entry tickets to the family-owned and operated Wildlife Park, to which they pass on to the families they help assist.

You can still get involved and, through one random act of kindness, help give the gift of memories to children in need.

With the NSW Government’s Dine & Discover initiative ending on 30 June, don’t let your unused Discover vouchers go to waste! You can choose to pay your voucher forward to: Canteen, Sydney Children’s Hospital Foundation, Starlight Foundation, Kidzwish and Variety (The Children’s Charity).

Donating vouchers is easy: simply use your phone to scan the QR code or visit Symbio’s website.

Go to symbiozoo.com.au/paydiscoverforward

Kevin Fallon  profile image
by Kevin Fallon

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